Photography has long been an essential facet of journalism.
In today's world of multimedia reporting, visual storytelling is all the more important.
The right image can illuminate a topic for the reader in a way that a thousand words of text would not have been able to. Particularly now, with attention spans falling and the number of outlets exploding, ensuring that you have visual aids sufficiently striking to attract eyeballs is important.
After all, the value of journalism is measured not by what is said, but by how many people are watching.
Perhaps with enough brightly colored pictures, pandering or misleadingly scandalous headlines, and plug-ins to the newest popular but inherently worthless social media fad, you will be able to momentarily hold the fickle allegiance of a bare segment of the common masses.
At least until CNN posts video of a water-skiing squirrel.
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